Rapala partners with Otter Outdoors

Rapala is teaming up with an American ice fishing industry top leader: "Otter Outdoors", in a deal that is said to strengthen both companies. The strategic partnership will mutually benefit sales, marketing, and distribution for the companies and will augment and empower the newly formed "Ice Force" ice fishing brand, uniting industry  powerhouse Rapala, Sufix, Strike MAster, MarCum Technologies and Otter Outdoor. The partnership allow to provide anglers with an even greater blend of leading edge products both for open water and ice fishing.

This Week Most Popular Pages

Site Search: